Client: University of West Florida Recreation
I redesigned the branding for UWF Recreation’s annual kids camp. I upgraded the logo by brightening the colors and rounding out the edges of the type to make it more kid friendly. I also illustrated badges to represent some of the activities of the camp. I adapted the design into a wind feather flag, a yard sign, a guide book and a welcome campers sign. I used the badges to create a pattern for backgrounds. My supervisor and co-workers adapted the design into other marketing materials such as flyers and posters.Â
I redesigned the branding for UWF Recreation’s annual kids camp. I upgraded the logo by brightening the colors and rounding out the edges of the type to make it more kid friendly. I also illustrated badges to represent some of the activities of the camp. I adapted the design into a wind feather flag, a yard sign, a guide book and a welcome campers sign. I used the badges to create a pattern for backgrounds. My supervisor and co-workers adapted the design into other marketing materials such as flyers and posters.Â